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Performance Marketing Consultancy

Our Performance Marketing Consultancy service is designed for brands that want more than just incremental growth — they want real, measurable impact.

Whether you’re scaling fast, troubleshooting underperformance, or preparing for market expansion, we build strategies that don’t just look good on paper — they deliver.

Smarter Strategy.
Sharper Execution.
Bigger Results.

Data-Driven Forecasting & Reporting

We turn complex performance data into simple, strategic insights — forecasting potential returns and providing clear roadmaps for scaling your business.

Paid Media Planning & Auditing

We build media plans that align spend with real business outcomes — not vanity metrics. Already running campaigns? Our forensic audits uncover hidden inefficiencies.

Tracking & Attribution Consulting

We design robust tracking ecosystems to deliver clean, reliable, actionable data. From server-side tracking to multi-touch attribution modelling, we ensure every action is measured.

Creative & Messaging Strategy

Performance starts with the right message. We advise on creative concepts, build messaging frameworks, and shape testing strategies that turn browsers into buyers — consistently and at scale.

Data-Driven Forecasting & Reporting

We turn raw data into clear commercial insights. Our forecasting models help predict returns, plan budgets and make smarter, faster growth decisions.

Team Training & Upskilling

We empower your internal marketing teams through tailored training sessions — from channel-specific best practices to strategic scaling — giving your business an in-house advantage.

Who We've Worked With

How we can help

Our consultancy service is built for ambitious brands that are serious about scaling smarter.

We typically partner with:

High-growth start-ups looking to professionalise their performance marketing

Mid-size brands plateauing and needing a new strategic approach

Large businesses optimising spend across multiple markets and channels

If you’re looking for cookie-cutter advice, we’re not for you.

If you’re looking for honest, expert guidance — and a partner who’s as invested in your success as you are — Heard is ready.

Work with a Performance Marketing Consultant Near You

FAQs

We start with audience and market analysis to target the right people, then constantly optimise campaigns using live data. Our approach reduces wasted spend and increases return on ad spend (ROAS).

Traditional marketing often focuses on reach and awareness without clear ROI. Performance marketing, managed by Heard, is data-driven: every click, lead, and conversion is tracked so you only invest in what works.

You’ll receive clear, transparent reports showing cost per lead, cost per acquisition, and ROAS. No fluff — just metrics tied to real business outcomes.
You’ll usually see data and early wins within the first few weeks. Larger-scale, sustainable growth typically builds over 2–3 months as campaigns optimise and scale.

Performance marketing works across sectors — e-commerce, professional services, hospitality, and B2B. If measurable growth is your goal, we can build a strategy for you.

Services We're Known For

Google Ads Management

Precision-Engineered Campaigns

Google Ads is one of the most powerful growth channels — but only when it’s executed with strategy and precision. At Heard, we don’t just manage bids; we build high-performing search, display, shopping, and video campaigns that align perfectly with your business goals. From keyword strategy to ad creative to bidding optimisation, we engineer every element to drive maximum ROI, not just clicks.

Learn more about our Google Ads services →

Tracking & Attribution Setup

Clear Data. Smarter Decisions.

If you can’t measure it, you can’t scale it. We implement clean, reliable tracking across all platforms — from Google Tag Manager and GA4 setups to custom conversion tracking and server-side tagging solutions. Our tracking frameworks ensure every click, every lead, and every sale is accurately captured, giving you complete visibility over what’s working and where to scale. Data isn’t optional. It’s your edge.

Find out how we build bulletproof tracking systems →

Campaign Auditing & Optimisation

Find the Gaps. Unlock the Growth.

Most paid media accounts are leaving money on the table. Through forensic campaign auditing, we uncover wasted spend, missed opportunities, and untapped performance potential. We dig into account structures, audience segmentation, creative effectiveness, and bidding strategies — delivering clear, actionable insights that drive immediate improvements. Whether you’re stuck in a plateau or scaling fast, a fresh expert audit can be the catalyst for your next breakthrough.

Book a Campaign Audit with our team →

Industry Insight

Heard.

Heard is a UK based, award-winning digital marketing agency specialising in PPC, content marketing, and performance-driven growth strategies. We harness the power of data, technology, and forward-thinking creativity to help ambitious brands increase visibility, generate traffic and boost revenue online.